Tuesday, April 23, 2019

Wisconsin Dells Convention Hosting Stage II - Attendee Advance Work

The Village of Lake Delton has given the Kalahari Resort 10 million publicly collected dollars to build a convention center ( 212 thousand square feet) capable of serving large regional - national groups.  For this huge investment to produce a return there is a need for digital communication resources.  Money is mobile and vacationers in the Wisconsin Dells area want to understand how their spending is benefitting the family with future visits.

Wisconsin Dells Conventions HUB is part of a set of digital communication assets being employed to boost visitation across the area.  These digital assets perform the advance work for the convention organizer and individual group members.  This facilitates access across the entire Wisconsin Dells convention experience in real time for the individual group member.

Simple format for data delivery includes :

- research the Wisconsin Dells area when choosing a convention location

- add some fun activities once the convention has been scheduled

- consider missed opportunities that require a return trip

This advance work gives the individual group attendee time to make better use of their visit in to the Wisconsin Dells area.  The delivery of data takes an area specific online convention hosting industry site approach.  This assures finer granular information is consumable for visitors who can demonstrate expertise of the area on their scheduled stay in Wisconsin Dells.  The Wisconsin Dells area has entered stage II of the convention hosting industry.


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