With the City of Wisconsin Dells Administration working with local committees on the moving of the Duchess Plaza is it practical to consider the advertising - promotional piece of the gathering space. This local effort seems to be most about populating the down town Wisconsin Dells area.
When we start to see art murals as an acceptable way to display large billboard style advertising images we can better comprehend the work for the local business operator. The Duchess Plaza was an attempt to prominently display an advertising tour boat in a manner that would meet community regulations.
The purpose behind the display of the advertising tour boat is to facilitate a gathering place that would improve visitor numbers to the down town Wisconsin Dells. This speaks to the likelihood of the selection of the next location for the Duchess Plaza being in the down town Wisconsin Dells area.
The size of the space is a secondary consideration - when we agree the purpose is to embed local advertising objects while adding to the population of the down town Wisconsin Dells area. Simply - business operators do not want to stand in their doorway watching a crowd listen to public funded entertainment.
The task of moving the Duchess Plaza may be the communities opportunity to look more in to how the gathering place can be structured to strengthen the benefits.
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