Tuesday, August 6, 2019

What Uruguay and Venezuela Travel Warning Means To Wisconsin Dells

Uruguay and Venezuela have issued United States travel warnings - this is urging their citizens to postpone any travel plans to the United States due to the recent deadly mass shootings in Texas and Ohio.  These announcements have a global distribution with implications that adversely effect visitation to Wisconsin Dells.

Wisconsin Dells is a resort community that is dependent upon more than 4500 work experience travelers coming in from outside of the Country through J1VISA Immigration Programming to support local tourism efforts.  The perception of the United States being a safety risk for travelers coming in from outside of the Country can reduce enrollment in the J1VISA Immigration Programming the Wisconsin Dells area is so overly dependent upon.

Families sensing the danger that has been identified causing Uruguay and Venezuela to issue United States travel warnings - can act to prevent their loved ones from coming to the Wisconsin Dells area to help with tourism efforts.  This is devastating to the Wisconsin Dells economy- tourism business modals employ more than 4500 workers who come in from outside of the Country - but the area actually needs twice as many.

This is a very scary time for the Wisconsin Dells area tourism business modals who cannot function without the more than 4500 work experience travelers who come from outside of the Country through the J1VISA Immigration Programming.   Elected officials in the Wisconsin Dells area have invested millions of publicly collected dollars in to economic enterprises that are completely dependent upon the high number of work experience travelers coming from outside of the Country to live in Wisconsin Dells.

This unforeseen set of events has created the global perception that visitors from outside of the Country are not safe in the United States.  This is expected to reduce enrollment numbers in the J1VISA Immigration Programming that staffs the Wisconsin Dells Business modals.

New Convention Center in Wisconsin Dells finds Service To Improve Your Groups Response

The New Convention Center at the Kalahari Resort Interstate Exit 92 Wisconsin Dells Parkway is getting ready to serve groups.  Wisconsin Dells Conventions HUB Staff are busy developing an online marketplace that will enable individual group members to view the many business offerings across the Wisconsin Dells area.

Wisconsin Dells Conventions HUB staff are developing an online multi-sided economic platform.  This means business operators across the Wisconsin Dells area can display their offerings for your group members questioning if they should attend the gathering you are organizing.

Giving individual group members the opportunity to view the available options can improve response which translates to more people at your organized gathering.   The Wisconsin Dells Conventions HUB Marketplace adds value to the convention organizing process by distributing current data that enables more individual group members to consume the local services they need to agree to attend the gathering at the new Wisconsin Dells convention center.

The Wisconsin Dells Conventions HUB Marketplace is a progressive digital service designed to improve the number of individuals in your group who agree to attend the gathering you are organizing at the new convention center.  This means a larger group.

This is a mutually beneficial service that extends the reach of the new convention center at the Kalahari Resort Interstate Exit 92 Wisconsin Dells Parkway - which attracts more groups who are willing to travel to attend a gathering in an area with so much to offer.

Monday, August 5, 2019

Wisconsin Dells Conventions HUB - Online Multi- Sided Economic Platform

The new convention center at the Kalahari Resort - Interstate exit 92 Wisconsin Dells Parkway is getting closer to becoming operational.   The Village of Lake Delton gave the Kalahari Resort 10 million publicly collected dollars to build this large new convention center.  This is a public - private partnership forged to create a physical location capable of attracting a huge new population of shared customers in to the Wisconsin Dells area.

Wisconsin Dells Conventions HUB is developing an online multi-sided economic platform that will serve the needs of the individual group members coming to the convention center at the Kalahari Resort in Wisconsin Dells.  The online multi- sided economic platform enables the local Wisconsin Dells area business operators to list their products and services for the convention center attendees to view and purchase directly.  Local business operators can embed trusted fiscal providers like paypal to perform financial transactions in real time.  This is about moving convention center dollars across the Wisconsin Dells community at a very rapid rate.

Individual convention center attendees can list their need - for local business operators to respond.  This lends autonomy to the convention center attendees experience which improves quality scores on the exit evaluation-essential for increasing return visits.  Posting their services and products upon the online multi-sided economic platform is a way for all business operators in the Wisconsin Dells area to support the success of the new convention center at the Kalahari Resort.

Sunday, August 4, 2019

Wisconsin Dells Closing Elm Street Adding Free WiFi

The Elm Street Closing Project involves blocking off Elm Street to Motor Vehicle Traffic to place the Outdoor Plaza. Expect the Wisconsin Dells Business Improvement District Committee to advocate for the outdoor plaza to be free WiFi enabled.  This would give occupants of the new outdoor plaza wireless online access to the internet with their smartphones and tablets.

The City of Wisconsin Dells would be the pay source for the free WiFi at the new Elm Street Outdoor Plaza.  Recall Wisconsin Dells is home to more than 4500 work experience travelers who come from outside of the Country to help with local tourism efforts.  Wisconsin Dells is a community made up of individuals from around the globe and the way we communicate is through the internet.

Entertainment nightly at the outdoor plaza is free and listed as a benefit for work experience travelers who come from outside of the Country through the J1VISA Programming  to live in Wisconsin Dells.  This is a free benefit that helps improve enrollment of the J1VISA Program population for the temporary stay in Wisconsin Dells.  This helps encourage more individuals from outside of the Country to come through the J1VISA Program and live in Wisconsin Dells.

Enabling free WiFi is expected to increase visitation to the Elm Street Outdoor Plaza area.  Populating this area enhances Down Town Wisconsin Dells visitation calculations.  Like attracts like - people tend to inhabit space that is well occupied by the community.


Wisconsin Dells BID - Elm Street Closure Project

The Wisconsin Dells ( BID) Business Improvement District Committee meets in the Wisconsin Dells Municipal Building Council Chambers.  The Wisconsin Dells Business Improvement District Committee is coordinating the Elm Street Closure Project.

The Elm Street Closure Project involves applying public resources to close Elm Street to motor vehicle traffic - and constructing an outdoor plaza.  The Wisconsin Dells Business Improvement District Committee will be collaborating with the City Planning Commission, The Public Works Department, and the Finance Committee to establish approval of their initial plan for presentation to the City of Wisconsin Dells Council to close down Elm Street to motor vehicle traffic.

The Elm Street Closure Project will be a costly investment for the City of Wisconsin Dells who lacks monetary resources at this time.  The Wisconsin Dells Business Improvement District Committee will seek to establish authorization for municipality employees to participate in the labor intensive tasks of procuring money through the grant application process.

Please expect the Elm Street Closure Project to be presented to the City of Wisconsin Dells Council  as a golden opportunity to grow the local economy but it is all dependent upon the conveyance of the property Elm Street now occupies.  The absolute only way this once in a lifetime golden opportunity will work for down town Wisconsin Dells means the City must convey the land where elm street now resides.

The Down Town Wisconsin Dells Business District has had two financially devastating summers in a row due to the extensive road construction that acts as a barrier for visiting tourists.  This means the Down Town Wisconsin Dells Business District is expected to be agreeable to any idea that seems to profess the outcome of improving local economic growth.

Friday, August 2, 2019

Wisconsin Dells Has Space For Consumer Activities That Require Stronger Promotion

The Wisconsin Dells area has numerous large spaces for consumer activities that require stronger promotion.  Stronger promotion increases visitation and this is measured with occupancy calculations as part of the utilization review process.  Convention Centers,  Golf Courses, Indoor Gyms, Sports Fields, Concert Halls, Ice Rinks - these consumer spaces all require stronger promotion to demonstrate evidence of profit generating occupancy levels on the utilization review.

Technology today provides more opportunity for promoting - but employing the varied options takes time and effort that belongs in a line of service.  Traditional advertising strategies seem to produce minimal results.   Our ads are in the newspaper and on the local TV channel - but this reach has softened with the high number of media options available to the consumer today.

This simply means one advertising organization or individual promotional product is no longer significant enough to deliver the visitation needed to support these large spaces designed for consumer activity.  The need for promotion is so big it cannot be solved by one organizations approach.  Knowing these larger facilities will require more than one promotional approach it will be beneficial to look at marketing service providers who are comfortable with working with several different agencies on an individual promotional campaign that can continue for a long period of time.

You will want a promotional service provider that is flexible enough to maintain a positive marketing stance while adjusting to the day to day changes.  This is collaboration that assures participation in the ongoing tasks of promotion to demonstrate productivity that adds value to the consumers experience using search engine arrived data packets.

When visitation is dropping - promotion is the solution.  Promotional dollars are tight in an area that is experiencing a drop in visitation.  There is a need for more innovating- cost effective promotional services across the Wisconsin Dells area.   The Wisconsin Dells area has entered stage II of the convention hosting industry.


Thursday, August 1, 2019

Wisconsin Dells Utilization Local Investment Grade Amenities

The Village of Lake Delton has given the Kalahari Resort 10 million publicly collected dollars to build a convention center ( 212 thousand square feet) capable of serving large regional - national groups.  This is a public - private partnership forged to create a physical space designed to attract a huge new population of shared customers in to the Wisconsin Dells area.

It will be beneficial to monitor utilization of this huge space.  Extensive proper promotion will be essential to receiving the size of groups that demonstrate evidence of functioning at the higher end of occupancy.  To receive a return on the hefty investment of public resources the new convention center will need to be occupied frequently with very large groups.

Monitoring utilization is an important task when considering future requests for publicly collected dollars to fund a private enterprise.  This applies for all the private amenities that have received public dollars to construct a space.  Simply- on a daily basis how often are the sports fields being utilized at the higher end of occupancy.  This task may quickly rule out the assignment of future public money in to a similar enterprise.

The same will apply to the new convention center being constructed at the Kalahari Resort - on a daily basis how many hours is the space functioning at the high end of occupancy.  This is taking a needs based approach at the community level to requests by private business operators for public money.   The elected official can then demonstrate that this new public - private partnership has created a physical location that is being utilized at the high end of occupancy which would indicate room in the community for another similar business operation.

The elected official may also discover through reviewing utilization records that the new convention center is not functioning any where near the high end of occupancy throughout the year - indicating there is no room for a similar business location in the Wisconsin Dells area.  The need for another does not exist and the elected official has current data to back up there decision not to use public money to fund a similar private enterprise.

Given the huge size ( 10 million dollars) of this investment of public money the community would expect the Village of Lake Delton to have the service in place that evaluates utilization numbers for the new convention center on a scheduled frequency.  The Wisconsin Dells area has entered stage II of the convention hosting industry.